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My first name is Geralin. It rhymes with Carolyn + Marilyn. In the organizing + productivity industry I’m best known for working one-on-one with professional organizers who want to accelerate the learning curve, clarify goals, focus, and become confident. I offer practical solutions that emphasize simplicity, excellence, and elegance.

I meet with professional organizers from around the world via Skype, Zoom, or telephone. Pro organizers share their business challenges and questions and I share my insights and offer expert advice on how to make money, save money, and advance in business.

Is there something stopping you?

You dream of creating a successful organizing business because organization, time management, and productivity are what you do well. But, my guess is that it’s the behind the scenes stuff that has you worried. Maybe you don’t have time for it or maybe it feels like there’s a better way. It’s hard to shine brightly and be all that you can be when you’re worrying about systems, processes, or a million little questions that you need answered about launching, growing, or managing your business.

Trust me when I tell you that the sense that you’re missing something urgent, important, or necessary is not serving you well. Perhaps you feel like you are spinning a bunch of plates in the air and if you drop one of those plates, someone or something is going to crash and shatter into a million little pieces. Can you relate?

I’ve been there, too.

Being thrown into the deep end of the pool is no fun. I remember when I started my business in 2002, I was calm on the surface but paddling like crazy below the surface to keep up. It’s hard to find a steady rhythm but it is absolutely critical! Without it, your health, the health of your business, and your relationships drown.

My ah-ha moment was when I realized the answer isn’t about crossing more to-do’s off my list. It isn’t about creating more goals. For me, success is about developing processes and putting them in place. After I discovered how to create processes for workflow and integrate them with my daily activities, long-term strategic goals, urgent tasks, and priorities things started going very well.

I’ve continued to advance professionally and while I’m very proud of my professional accomplishments, it’s my personal accomplishments that bring me the most satisfaction. I’ve been married to Bill, my husband, since 1988 and we raised two sons. Now, we’re empty-nesters who’ve become “those people” who are absolutely bananas for our little six-pound spoiled rotten dog, Pip. Best of all, Bill and I enjoy good health, wonderful friendships, and colleagues we respect and admire.

My life is far from perfect but I’ve found strategies for doing more of what matters more and less of what doesn’t.

How can I help you?

I help professional organizers launch, grow, manage, market and advance in their businesses. My clients lead and succeed with confidence. Feel free to read how my clients feel about their experience working with me.

My mission is to give you clarity and actionable steps so you can cut the chaos and confusion and start focusing on your building a successful business. I’ve shared some of the secrets of success in an episode of the NAPO Standout Podcast. Tune in to learn about the best way to begin if you’re new to the industry, why building your credibility and professionalism is so important, and the one marketing tool I can’t live without!

Through my one-on-one Ask Me Anything one-hour coaching calls and products like my Terms of the Trade glossary, New Organizers’ Essentials business forms, and blog posts written for pro organizers, we can make your dreams come true. Every day, I help professional organizers just like you manage modern life. I hope you’ll book a coaching session today!

Time is wasting

Every resource on this site was thoughtfully created with you in mind. Every blog post, every product, every tool. Use the search function (the little magnifying glass) near the upper right corner of my home page to find posts written just for you—wherever you are on your journey.

Together we can build a successful, sustainable business. You just need a little help planning and implementing strategies for success. I want to help you. Let’s begin.

About Me – At a Glance

NAPO Presidents Award NAPO 15 Year